If you’ve recently felt that there’s never enough time in the workday to get things done, you’re not alone: according to data from Microsoft, the average worker now spends two full days a week on email and in meetings. That’s almost half the workweek spent communicating about work versus actually doing the work.
For product teams that need to increase user engagement and the value of their application, this inefficiency presents a huge opportunity. Integrating communications tools, including calendar providers, directly into your application allows you to build automated workflows that save users time and eliminate context-switching.
Combining the unique data in your application with calendar management and automation capabilities can unlock significant efficiency. In scheduling-intensive professions, such as recruiting, sales, and healthcare, users can spend 8+ hours per week booking and rebooking meetings.
Today, thousands of developers leverage communications APIs such as the Nylas Calendar API to stand up powerful, in-app scheduling features in record time. In this post, we’ll share two examples of how to use this technology to increase user productivity, reduce human error, and decrease meeting no-shows.
An example scheduling solution inside an application
With Nylas, you can embed time-saving calendar and event management capabilities into your application. Our universal calendar API lets you easily connect to all major calendar providers, giving you the data you need to build frictionless calendar views and scheduling tools in your app.
Traditionally, users must switch between your app, their email, and their go-to calendar provider to view their schedule, create events, and coordinate meetings across groups. But with Nylas, you can enable your users to securely manage their calendars, share scheduling links, and even create calendars for shared resources all within your platform. What’s more, you unlock a powerful new data source you can use to track usage trends and better understand your users.
For example, Ceridian, a leading Human Capital Management (HCM) solution selected Nylas to build scheduling workflows within its platform designed to accelerate time-to-hire. Now, recruiters can schedule interviews in Ceridian with just a few clicks, improving the candidate experience and streamlining employee onboarding.
“By partnering with Nylas we solved technical obstacles that would’ve taken us a lot longer on our own. We likely released interview scheduling at least a year earlier than we would have if we tried to build it ourselves.” – John Whyte, Director of Product Management, Ceridian
An example of an automated scheduling workflow in an application
In addition to calendar management, Nylas customers have a wealth of scheduling automation capabilities at their disposal. With Nylas, you can easily configure scheduling rules and automate booking workflows unique to your business use case, making your users happier and more productive.
For example, you can automate scheduling one-off or recurring events based on event type and availability across participants. You can enable self-service booking, helping users book time directly on calendars based on real-time availability. You can even set up automated event reminders to trigger before an event begins to reduce no-shows.
These capabilities eliminate complex, manual scheduling coordination, reducing human error and scheduling conflicts while saving users time. Jarvis Legal, a CRM for legal practices, built an automated scheduling and billing workflow, allowing users to convert events into billable activities in just a few clicks. With Nylas, Jarvis saves its end-users over three hours a day, increasing upsells since implementation.
“A unified calendaring experience is essential for lawyers to definitively know what event happened for what client at what time. They need to be organized and they often rely on shared calendars.” – Alexandre Yeremian, CEO, Jarvis Legal
In this post, we’ve outlined just two of the most popular ways businesses today leverage communications APIs to build standout user experiences. Here are a few more examples of integrated calendar capabilities in action:
Want to learn more about Nylas use cases? Speak to a Nylas expert today, check out other customer stories, or visit our solutions page.
This definitive guide will provide you with everything you need to know in order to work with Virtual Calendars.
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